The All-in-One CRM forPrivate Instructors.
Stop juggling disconnected tools. Gordon CRM brings your client notes, appointment booking, intake waivers, automated emails, and digital courses together in one calm, reliable platform.
Stop paying $200+/month to duct-tape your business together.
Most solo operators don’t have an IT department, yet you’re forced to manage a chaotic web of single-purpose subscriptions. When your scheduling tool doesn't talk to your email platform, and your course software doesn't know who attended your last workshop, client relationships fall through the cracks.
Disconnected App Stack
- 01CRM & Sales PipelinesHubSpot / Pipedrive$25–$50/mo
- 02Appointment SchedulingCalendly / Acuity$15–$30/mo
- 03Email MarketingActiveCampaign / Mailchimp$30–$70/mo
- 04Course & LMS PlatformTeachable / Kajabi$40–$150/mo
- 05Intake Waivers & Policy FormsWaiverSign / Fillable Forms$15–$30/mo
- 06Zapier Connections & SyncsZapier / Make Webhooks$20–$50/mo
Gordon CRM
- Unified 360° Contact Profiles & Pipelines
- Native Appointment Booking & Timezones
- Visual Drip Campaigns & Broadcasts
- Built-in Video LMS & Learner Portal
- In-App Intake Waivers & Policy Agreements
- Native Stripe & Eventbrite Sync (No Zapier)
Simple on the surface.
Deeply capable where it counts.
Everything you need to care for your clients and run your business, without getting lost in complicated settings.
Go Build Real Relationships.
Replace messy spreadsheets with a single chronological source of truth for every client relationship.
360° Contact Profiles
View purchases, appointments, session notes, and email history on one screen.
Smart Tagging & Segments
Organize your audience effortlessly by tags, interests, and event attendance.
Visual Kanban Pipelines
Drag and drop high-value client opportunities through customizable deal stages.
Go Automate Your Schedule & Intake.
Streamline how clients book sessions and sign intake agreements without needing separate tools.
Public Booking Links
Share clean calendar links with dynamic availability and automatic timezone conversion.
In-App Intake Waivers
Collect signed policy acknowledgements, consent forms, and liability intake waivers automatically.
Embeddable Forms
Drop lead capture forms onto WordPress, Squarespace, or Wix in seconds.
Go Nurture & Automate.
Build evergreen relationships with intelligent, set-and-forget marketing sequences.
Visual Drip Campaigns
Build multi-step automated email sequences that trigger based on real customer actions.
Targeted Broadcasts
Send rich newsletters with high deliverability and transparent open tracking.
Behavioral Triggers
Automatically tag contacts, enroll workshop attendees, or pause sequences upon purchase.
Go Deliver Digital Value.
Host video courses and sync revenue directly to the real human behind each transaction.
Native Video LMS
Host digital courses, workshops, and client portals right inside your CRM (Pro tier).
Stripe & Eventbrite Sync
Deeply map product checkouts and event attendee tickets without third-party tools.
Custom Domain Routing
Host your student portal on your own domain (e.g.
learn.yourdomain.com).
Built for real human connection.
Your data stays completely private.
While many platforms are rushing to add complex AI features, Gordon CRM focuses on clean, dependable tools designed for genuine human relationships.
Your private client session notes, intake waivers, course materials, and financials remain strictly yours. We never sell your data or feed it into third-party AI models.
Your client records, notes, and payment histories are encrypted both in transit and at rest, completely walled off from every other account.
Automations do exactly what you tell them to do every single time—no confusing AI surprises, broken syncs, or unexpected behaviors.
Human-First CRM.
Built in smalltown Minnesota.
My name is Brian. After 20 years working in technology, I got tired of seeing everyday business software become confusing, impersonal, and overpriced. Tools that were supposed to save people time ended up feeling like a second job just to manage.
I built Gordon CRM because I needed it to run my own two businesses. With my practice, Sound Healing MN, I needed simple appointment booking, client notes, and intake waivers. With my digital agency, Afton Digital, I needed to track deals through a pipeline, manage contracts, and stay on top of payments. Running two very different solo businesses showed me what independent owners actually need. Every feature in Gordon CRM exists because I rely on it to run my own businesses.
The name "Gordon" honors my father, a lifelong engineer and my earliest role model. Whether we were building a model car engine or writing my first lines of code in QBasic, he sparked my curiosity for how things work and showed me the joy of making complex systems simple. That mindset of practical efficiency and quiet clarity is built into every part of Gordon CRM.
When I'm not working on client projects or Gordon CRM, you'll find me in Prior Lake, Minnesota, spending time with my kids, listening to an audiobook, spending time with friends and family, and jamming on trombone and piano.
I hope you love using Gordon CRM as much as I loved building it.
If you need help getting set up, connecting your tools, or migrating your data, you’ll work directly with me.
— Brian Priebe, Founder & DeveloperSimple, Flat-Rate Pricing.
Lock in upcoming launch pricing with two team seats included on every plan. Early access beta users get priority onboarding and direct founder support.
Go Starter
The complete toolkit for solo practitioners, coaches, and event facilitators.
- Up to 2,500 Contacts
- 2 Team User Seats Included
- 10,000 Email Sends / mo
- Full 360° Contact Management & Tagging
- Visual Drag-and-Drop Sales Pipelines
- Native Appointment Booking & Calendars
- Digital Intake Waivers & Policy Agreements
- Rich Email Broadcasts & Open Tracking
- Embeddable Lead Capture Forms
- Stripe & Eventbrite Native Integrations
- 1GB Secure Cloud File Storage
Go Pro
Designed for scaling businesses, course creators, and digital educators.
- Up to 10,000 Contacts
- 2 Team User Seats Included
- 50,000 Email Sends / mo
- Native Digital Course Hosting & LMS
- Dedicated Learner Portal for Clients
- Multi-Step Automated Email Drips & Triggers
- Custom Branded Domain Routing
- Unlimited Forms, Pipelines & Events
- Stripe & Eventbrite Native Integrations
- 5GB High-Speed Media Storage
Have more than 10,000 contacts or need custom onboarding? or reach out anytime.
Need this completely off your plate?
The Done-For-You Package.
You can connect Gordon CRM and start immediately. But if you're busy running client sessions and workshops, founder Brian Priebe will personally build your automations, migrate your data, and set up your system.
CRM Setup & Migration Strategy
Keep your current website. We will personally migrate your contacts, map Stripe and Eventbrite integrations, build your automated email drip journeys, and embed your intake forms.
The Full Platform Build
Need a new website to go with your CRM? We'll design a modern, lightning-fast, custom website deeply wired into your Gordon CRM backend from day one so leads convert effortlessly.
Rock-solid security.Human-first design.
Your data is your business. Gordon CRM is built on the same certified infrastructure trusted by Fortune 500 companies. Your workspace is isolated with PostgreSQL Row-Level Security, heavily encrypted (TLS 1.3 / AES-256), and backed up automatically.
Read more about security & reliability